WhatsApp Business is the free business version of the popular instant messaging app. Unlike the version for individual israel telegram data users, it’s designed to help small and medium-sized businesses boost communication with their customers.
Hence, it offers special features, such as the ability to create a business. Profile to share contact information and. company details, send automated and personalized messages to customers, and use analytics tools to measure the effectiveness of customer interactions.
Additionally, the app allows businesses to interact directly with their customers through the chat feature to answer questions, provide support, and offer promotions and discounts more efficiently and effectively. This is achieved through a familiar interface, allowing users to interact with the company just as they would with any other contact in their address book. We’ll explain everything in the following lines.
What are the differences between WhatsApp and WhatsApp Business?
At this point, you’re probably wondering about the differences. You should know that, although WhatsApp Business is bas on the same instant messaging platform as WhatsApp, there are some key distinctions between the two apps.
The first thing to know is that the business version has special features to improve exchanges between businesses and their customers. The chat experience and notifications are handled the same way. Sending documents, audiovisual content, audio, contacts, locations, etc., follows the same dynamics.
To expand on this topic, we’ll detail its features in the next section.
Key features of WhatsApp Business
Unlike the standard version, WhatsApp Business offers additional features and tools that facilitate communication between businesses and improved security features
their customers. Below, we describe the most important features:
Company profile
WhatsApp Business allows businesses to create business profiles with relevant information, such as address, hours of operation, and a company description. This helps customers quickly and easily access essential information.
With the business profile, you can add, in addition to your name, profile photo, and status, a brief description of your business, including business hours, category, address, website, and email address.
Tags and categorization
Labels help you organize conversations and contacts effectively. This makes it easier to identify and track customer interactions, which is especially useful for providing quality service. Plus, when you receive a message, you’ll know if it’s from a business account.
Product catalog
In the business version, you can include a catalog of products and services. It will display the product image with a brief description, price, or any other information you consider important (features, price or product code, current availability, etc.).
Automatic messages
The business version offers the option to schedule automatic responses for frequently asked questions, business hours, and welcome messages. This saves telegram data time and ensures consistent responses. These messages can be up to 200 characters long and can be used for:
- – Greeting: Sent every time you receive a message for the first time and after 14 days without contact. This message can be personalized.
- – Answering frequently asked questions: streamlining customer service.
