Bulk SMS messages are sent through an SMS sending platform that italy telegram data allows senders to upload their contact lists and personalize messages before sending. Most bulk SMS platforms also offer detailed reports on message delivery, allowing senders to measure the effectiveness of their marketing or communications campaigns.
It’s important to emphasize that, like any form of marketing, sending bulk SMS must comply with local regulations and respect the recipients’ privacy. In many countries, specific legislation governs the use of text messages for marketing purposes and data protection. Digital marketing provides companies with important tools to attract potential customers. One of the most effective is bulk SMS, an option with enormous potential for dissemination. It is currently used by companies across all sectors to send reminders or notify their customers.
Advantages of sending bulk SMS
Sending SMS offers businesses a series of benefits that other communication channels don’t. Due to the unique characteristics of this technology and the low saturation of the service, it is a great help when communicating with users. improved security features
These are the main benefits of mass texting:
Reading rate : According to various studies conducted by several telephone companies, more than 95 percent of received messages are opened. This figure is much higher than that of other media, such as email.
Short and easily configurable messages : By their very nature, SMS messages are short; they don’t include images or sounds that distract from the main message. They’re also short, so they’re quick to read, easy to use, and don’t consume data.
Easy management : SMS sending, storage, and subsequent searches, if necessary, can be carried out efficiently. This is thanks to the integration of these with a cloud-based PBX . By implementing SMS in a virtual PBX, we can send them directly from the company’s CRM. In addition, SMS replies can be received directly in our email, which will facilitate archiving.
What is SMS Marketing?
SMS marketing involves sending text messages to promote a product or service. It is one of the most valuable channels for establishing relationship-based communication between companies and their customers.
According to the latest reports, 97% of users who receive a text message on their mobile phone open it . An impressive figure that telegram data demonstrates the potential of bulk SMS. This percentage is also largely due to the fact that this communication system is based on permission marketing . That is, these campaigns focus on users who have agreed to receive messages and have therefore already shown interest in the brand.
This isn’t the only figure that demonstrates the powerful potential of mass SMS sending as a digital marketing strategy. We live in a world where mobile phones are part of our daily routine. The following data on text messages and mobile usage habits demonstrate this:
- The SMS opening rate is 95%.
- 90% of SMS messages are read within 3 minutes of receipt.
- More than 15 million SMS messages are sent worldwide every minute.
- 80% of mobile users are interested in SMS messages from their favorite brands.
- Mobile phones are the most widely used device in Spain for accessing the internet, already used by 97% of Spaniards.
Given this scenario, it’s no surprise that bulk SMS has become one of the preferred options for businesses to establish a direct connection with their customers . On second thought, it would be a waste not to take advantage of everything the digital world offers and adapt it to our marketing strategy.
Advantages of SMS Marketing
Sending mass text messages via mobile is one of the most useful communication channels available to businesses for several reasons:
- Deliverability : 95% of SMS sent are received; there’s no SPAM folder where they can end up, unlike with emails.
- Speed : An SMS doesn’t need to conform to any complicated format, so a campaign can be scheduled quickly.
- Fast retention : Text messages are short and easy to memorize.
- Mobile as a medium : SMS is the best way to reach consumers directly, using a mobile phone at any time of day and for various tasks.
- Lower costs : This marketing alternative is ideal for emerging businesses. It’s also ideal for operating in countries where data is expensive and Wi-Fi access i
