How to pay less for Google advertising

How the auction works and the bidding strategy, why it is important to develop quality indicators and interact with SEO and other traffic sources. From the basics of building ads in Google to the analysis of personal cases with proven tips – Ilya Sandyrev , lecturer and curator of the RRS specialist course , will tell you how to pay less for search advertising.

Attention – auction!

An auction is a procedure during which.

If you want to check your ads in middle east mobile number list  search, you need to go to the search bar and enter a key query.

It may be that the visibility of the request will be different every time, but this is normal, because the auction happens every second. In this case, you should not check the search query directly in the search.  This will help not to spoil the quality indicator and CTR in the future.

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It is important to understand that theoretically it is possible to appear in all auctions on interest, but in practice this is unattainable and optional. The task of advertising is not to appear higher and not to appear more than once, its purpose is to attract the attention of the user who should go to your site.

Then optimization goes in order to get more conversions for less money.

The principle of the auction

Every time a user goes to  Сіз білмейтін WPForms жасырын мүмкіндіктері a search engine and searches for a product that you advertise, an auction takes place. And the purpose of this process is to solve the user’s problem.

It doesn’t matter if it’s paid or organic traffic – it’s focused on finding an answer to a user’s request. Accordingly, the task be numbers  of your ads and the auction is to solve the user’s question, to make sure that your ad reveals the purpose of the request as much as possible and leads to the site with its solution.

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