How a marketer can easily present statistics to a client

Before revealing the topic of a new article, let’s take a moment and honestly answer one question. To you like voluminous a marketer and detailed information? No? We understand. Yes? Great! But how long can you perceive it? This is where the trick lies. After all, from all the information that a person hears, he Only 17-25% is perceived and remembered .This is important to remember when working with clients. So, if you want to interest them during a statistics presentation, we recommend mastering the technique a marketer of analytical storytelling.

Analytical storytelling a marketer

Is a marketing tool that allows you to present Buy Bulk SMS Service complex information to your clients in an accessible and interesting way . This is done through the use of a narrative form, as well as visualization of statistical data and analytics (e.g. charts, graphs, interactive elements). Image by pressfoto on Freepik Analytical storytelling not only simplifies the presentation of information. But also helps clients absorb it faster and make decisions. Other advantages of the technique include: forming an emotional connection (“People will forget what you said. People will forget what you did. But people will never forget how you made them feel.” Maya Angelou);

The opportunity to show your individuality

And declare yourself as an opinion leader in a particular topic/area; added value to the information you collect and analyze. So, for your analytical storytelling to be of high quality, remember its main components: a hypothesis, collected data and its BGB Directory visualization. Maintain a balance between dry statistics and personal commentary, maintain consistency, illustrate your story with relevant visuals, interpret them succinctly, and provide context to your clients. If you adhere to these principles, you will receive an emotional response from the audience, which is important in decision making.

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