Mastering Emailing and Prospecting for Optimal Commercial Impact
When you’re responsible for prospecting new customers for your business, the importance of a well-crafted prospecting email can’t be underestimated. […]
digital prospecting
digital prospecting
digital prospecting
Diving into the future of Customer Relations: a look back at our participation in the All4Customer trade fair
From March 26th to 28th. T we had the opportunity to participate in the All4Customer show at Paris Porte de
digital prospecting
How to calculate your marketing ROI?
Marketing return on investment (ROI) measures the profits generated by all your activities or specific campaigns compared to the expenses
digital prospecting
Lead gen form: our best practices for qualifying and converting
The lead gen form transforms anonymous visitors into qualified prospects, efficiently feeding the sales pipeline. This guide, developed by hipto,
digital prospecting
Generate qualified leads on Meta: complete strategy
platforms, worldwide 1 . Facebook allows brands to generate new leads with its form ads 2 . Table of Contents
digital prospecting
Lead collection and GDPR: everything you need to know about the regulations
Generating qualified leads is the priority of 51% of decision-makers in 2024 1 . This ambition, crucial for business growth,
digital prospecting
Managing your sales team of telesales people
79% of sales managers consider increasing their conversion rate as a key objective for 2024 1 . Faced with this
digital prospecting
Chatbots: a revolution in lead generation
Chatbots are revolutionizing lead generation with their dynamic approach, surpassing traditional forms and Lead Ads. Their popularity is growing rapidly:
digital prospecting
How AI is revolutionizing marketing and customer performance: a look back at the Salesforce World Tour 2024
In a context where personalization and efficiency have become priorities for companies, artificial intelligence (AI) plays a key role in
digital prospecting
Creating a high-performance landing page: the keys to success
In today’s digital ecosystem, the ability to create an effective landing page can be the difference between the success and
digital prospecting
Growth marketing: a strategy for rapid and sustainable growth
Growth marketing combines data science, creativity and continuous experimentation. It offers agile companies a powerful lever to stand out and
digital prospecting
Conversational marketing: a powerful lever for brands
95% of customer-business interactions will be without human intervention by 2025 1 . This revolution in B2C communication is powered
